Creative PR

Sandra with Craig Curtis of KPCC. Copyright Barry Schwartz Photography

Sanda with Michael “Fly Man” Dickinson. Copyright Barry Schwartz Photography.

Yesterday, Sandra Tsing Loh (The Loh Down on Science) hosted a live one-hour quiz and variety show designed to shed light on research by Caltech professors. The performance featured special guest Michael “Fly Man” Dickinson (Professor of Bioengineering at Caltech) and Craig Curtis (Program Director of 89.3 KPCC).  The show served as an experimental test of a live family-friendly long-form version of the popular, syndicated science-minute segment, produced by Caltech and originating from the studios of KPCC.

The live show was taped as a pilot for a new program that Sandra is developing (more information).

Provide your listeners with new and engaging content with these free 90 second modules!

Discovery Now – For your listeners who are fascinated with space and all of its implications in today’s world, Discovery Now brings must-have information from the world of extra-terrestrial aeronautics.  Hosted by Jennifer Pulley and produced by the National Institute of Aerospace, this daily 90-second information dynamo covers all kinds of space-related topics.  Produced to air daily at the top of the hour or as a drop in to fill those unexpected holes in your programming.  AVAILABLE:  CD, Downloads, Podcast

The Loh Down on Science - Science with a Sense of Humor! Each weekday, Sandra Tsing Loh — irrepressible humorist, pub-radio celebrity (Marketplace, This American Life), and Caltech alumna–delivers the 90-second modules as only she can, with her own unique brand of “smarts and sass.”  Available: CD, ContentDepot(coming soon), FTP, DOWNLOAD

Isla Earth – A radio series that explores today’s most important challenges to the environment and impressive successes in conservation. These  modules encourage ecological awareness, deepen understanding of our natural world, and encourage environmentally sustainable choices. Produced by the Catalina Island Conservancy.  AVAILABLE: CD, mp2,  Podcast

The Plant Detective – Botanical gumshoe Flora Delaterre, aka The Plant Detective, takes listeners around the globe as she explores the uses, benefits, efficacy, history, and conservation issues of medicinal plants. This delightfully informative module is produced by Beth Judy for Montana Public Radio, with content review by the Botanical Medicine faculty of Bastyr University.  AVAILABLE: CD, PRX